France & French-speaking Switzerland
Before we left, the van was ready. Packed not only with our energy and ambition, but also with a curated selection of real SPII components: four master controllers, a footrest, a disconnector, two displays, and a few terminal blocks. Carefully designed demos and a few surprises were tucked in between; a true mobile experience of who we are and what we do.
Each visit followed a simple rhythm: we began outside the van, introducing our solutions and exchanging with the teams on-site. When possible, we continued indoors for deeper conversations about SPII’s identity, ongoing and future projects, and how we could create something valuable together.
What we didn’t know yet was how much we’d gain along the way, not just in insights, but in real human connection.
Because this first tour wasn’t just a loop on a map. It was a route through France and French-speaking Switzerland, built around a simple idea: let’s stop talking about innovation from afar, and start showing it directly to the people who live it every day.
The Journey Stop by Stop
CAF – Reichshoffen
Our first stop set the tone. With an open and technical exchange, we presented our solutions and started building a two-way conversation; one that felt energizing and real. A perfect start for what was ahead.
Alstom – Valenciennes
In a hub that breathes rail production and innovation, we dove into usability, integration, and product design in a setting full of expertise and momentum.
RATP – Paris
A key moment in our tour: visiting one of the world’s most iconic urban networks.
Here, underground systems meet massive daily impact, and it was the perfect place to explore the relationship between interface design and operational reality.
SNCF – Le Mans
In a city known for precision and performance, we brought our solutions into direct discussion with the teams that keep mobility moving. A visit full of practical insights and mutual learning.
Alstom – La Rochelle
Close to the ocean, we had thoughtful, technical conversations around ergonomics, user experience, and how small interface decisions can make a real difference in complex environments.
MATISA – Crissier
Our final stop of Tour 1 brought us into the heart of Swiss rail excellence. At MATISA, we were welcomed with professionalism and depth, and left with new perspectives, ideas, and motivation for what comes next.
What this first tour meant
From France to Switzerland, this roadshow reminded us why we believe in being present. In every stop, we didn’t just present; we listened, learned, and exchanged.
It was a chance to take our technology out of the showroom and into the field, not just to meet the people who use it, but to demonstrate our expertise, built on years of experience and thousands of developed master controllers.
Showing our components directly, hands-on, and with context turned every visit into an opportunity to connect through action, not just words.
A real journey made possible thanks to the dedication of the team on the ground: Stefano Borgonovo, Paolo Casoretti, Emiliano Grandi, Valerio Malfatto, Valentina Marrese, and Daniele Riva.
And this is only the beginning. In just a few weeks, the SPII van will be back on the road headed toward new borders, new questions, and new stories.
#WhereverWeCan #SPIIOnTheRoad #SPIIRoadshow #HumanMachineInterface #InnovationTour #MobilitySolutions #TrainTech #DesignDriven #SomethingSurprising
See you next time,
Claire Zuber
